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“The Answers Have Changed in Sales & Business Development.”

Michael has spent over twenty years in business, consistently achieving the highest levels of success in sales, management, training and consulting. He earned his B.B.A. in Business Administration from Saint Bonaventure University where he financed his education by establishing, owning, and operating Perfection Lawn & Landscape–a company he built from scratch to 130 accounts and 6 employees in 2 years. He went on to earn his M.S.M. with a concentration in Entrepreneurship from Roberts Wesleyan College.

After graduating, Michael worked for some of the largest companies in the world. After spending over 12 years in Corporate America he realized his true passion was helping small and mid-sized businesses achieve their goals. Michael is frequently asked to consult with the companies and enjoys educating sales professionals and corporate teams.

Michael is author of Sell or Sink: Strategies, Tactics and Tools EVERY Business Leader Must Know to Stay Afloat!.

Michael enjoys boating and has dreams of sailing around the world. Michael is also a US Mariner Captain and can command vessels up to 50 tons.

Michael Krause, Sales Sense Solutions, Inc. - Founder

MO: Where does your entrepreneurial spirit come from? Who or what were your early influences and inspirations?

Michael: My spirit comes from my heart and my mind. I came from an entrepreneurial spirited background and did not develop overnight. It takes a true risk-taker to be successful in business and you have to be in the right place at the right time with the right amount of money and message.

MO: Why is it a mistake to use generic sales training? What should managers be using instead?

Michael: Great question! Generic sales training is okay to start, but in the end it will not pin-point your true problem until an outside person observes you. Managers can reach out to someone like me and what I can do is observe first and then make solid recommendations on the pain-points that I found. For pennies on the dollar having a second opinion is critical in today’s competitive world. What happens is we go blind to the obvious, because we are so busy in our day-to-day operations that we cannot see the true road-block.

MO: What are some tools, strategies or techniques you use with your clients to help them achieve their sales goals faster?

Michael: 98% of all sales people do not have a sales process in place according to recent Culpepper study. What I do is I tie it all together into a very easy step-by-step process so the sales professional knows his/her messaging and can manage the sales process. It’s critical to always ask yourself “what’s the next step?” and if you do not have an answer, neither does your client/prospect.

MO: Can you talk about the new DVD and CD’s you’ve recently released? Where did your inspiration come from and what did your development process look like?

Michael: I’m really excited about my CD & DVD collections coming out, it’s been three years in the making and I recorded it live at a recent seminar. The inspiration came from the heart, I want people to stop working so hard at selling and find an easier way to be successful. The DVD/CD set gives everyone an opportunity to learn sales.

MO: What makes you different than your competition?

Michael: Me. Every day I sell myself and my services to people. Every day – I still make calls, I still go on sales calls, I still coach people, I still develop new techniques & strategies. I’m in the “trenches” and that’s where I love to be.

MO: What’s the most exciting thing on the horizon for you personally or professionally?

Michael: I’m super excited about my second book that was just purchased by one of the top publishers in the world and you can expect it out in about a year. Also, I just released SalesSense.tv a new membership site for people to ask me specific questions with regards to their sales challenges.

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