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“SevenTablets is a company of smart, talented, and creative people who came together because they believe that they can make a positive impact on how companies perceive and utilize mobile applications.”

Kishore Khandavalli is founder and CEO of SevenTablets, a mobile company that designs and delivers secure mobile applications, analytics, and big data solutions for the enterprise. SevenTablets is a company of smart, talented, and creative people who came together because they believe that they can make a positive impact on how companies perceive and utilize mobile applications. Since launching in 2012, the company has established key partnerships with IBM, SAP, and Motorola as part of its growth strategy.


BusinessInterviews.com: What general advice would you give to a company in need of a mobile strategy?

Kishore: First, you need to find and understand your mobile audience. This can be tricky; your mobile customers may be vastly different from your traditional audience that you reach by desktop or direct mail. Next, you’ll need to strategize. What kind of app can best reach and serve your target audience—and keep them coming back to you for more? Implementation comes next, and this can be the hardest step: you’ll need professional designers and developers to optimize your app across all devices, all operating systems, and all usage patterns. Your app must be scalable and bugfree, or else you risk losing people every time your server gets overwhelmed with traffic or a glitch prevents a customer from using your app. After that, it’s time to connect with that sea of potential: your target audience. And once you’ve developed the perfect app, made sure it can handle every user without any errors.

BusinessInterviews.com: What kinds of security issues does implementing a mobile strategy add and what can businesses do about these additional challenges?

Kishore: When you deploy an enterprise mobile app, your corporate data is deployed on your employees’ handheld devices. To make sure that data is not available to the wrong people at the wrong time, businesses should develop and enforce security policies for employees’ personal devices and the company apps that are installed on those devices. A comprehensive mobile security policy will give a business control over who gets access to what apps, encrypt corporate data, and put in place processes to wipe data if a device is stolen or an employee terminated. Other security measures include developing a private app store for secure app deployment (as opposed to deploying apps on public stores like Google Play and iTunes) and the use of content lockers that reside on the devices and contain the corporate data. If it becomes necessary to wipe the device, a company’s IT department can wipe only the content contained in the locker without removing the personal content that is on the device.

BusinessInterviews.com: Can you elaborate on why businesses can’t necessarily depend on the programmers who write code to also design the interface of their app?

Kishore: Programming and designing are different disciplines; each requires unique talents and skillsets. An app can be coded extremely well, but if the overall “look and feel” of the app is not appealing, engaging, and fun to use, the end user will delete the app. You have less than 10 seconds to capture and keep a typical app user’s attention, and doing so requires the talents of User Interface and User Experience Designers who understand the intricacy of the design process.

BusinessInterviews.com: What are some of the key components of choosing the right cloud hosting strategy?

Kishore: An enterprise mobile cloud hosting solution should be easy to set up, dependable, and easy to manage. There are different cloud types — public cloud, private cloud, hybrid cloud, and internal datacenter. The right type of cloud for your business depends on your requirements and goals. At SevenTablets, we analyze those requirements and recommend the best cloud hosting solution for your mobile strategy.

BusinessInterviews.com: What are some trends in your industry that you’re excited about or think our readers should be paying attention to?

Kishore: I strongly believe that phones and tablets will converge and that “phablets” will become more prominent. Users will gravitate towards one device that does all instead of carrying multiple devices. And with the onset of cloud and mobility, mobile devices will just become a “user interface,” whereas the data will be hosted elsewhere.

BusinessInterviews.com: Can you expand on how you’re in exactly the right spot to take on enterprise mobility in 2014?

Kishore: We’ve assembled a truly top-notch team of people at SevenTablets. Our mobile app developers and designers are some of the brightest minds in the business, and our operations, sales, and marketing teams keep the engine running smoothly. Along with our vast technical expertise and our innovative approach to solving our client’s business needs, there’s no doubt we have the experience, partners, and resources to take on enterprise mobility in 2014.

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