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You Never Say “No” for the Other Guy

written by MO.com Subject Matter Resource Sledge Smith

My 2012 began with learning the first mentor I ever had, an amazing gentleman named Bill Foster, passed away. He took me under his wing when I was all of 15 and I met him given he sat on the Board of Trustees for my boarding school. Through the power of media, we've …

“The Answers Have Changed in Sales & Business Development.”

Michael has spent over twenty years in business, consistently achieving the highest levels of success in sales, management, training and consulting. He earned his B.B.A. in Business Administration from Saint Bonaventure University where he financed his education by establishing, owning, and operating Perfection Lawn & Landscape–a company he built from scratch to 130 accounts and 6 employees in 2 years. …

Have you fallen off track?

written by MO.com Subject Matter Resource Kim Ades

Here are some signs...

1. You are tired

2. You’ve had an injury of sorts

3. You have aches and pains and/or body malfunctions (i.e. acne breakouts, sore throat, etc..)

4. You are irritable and short on patience

5. You are easily bothered by other people’s actions (or inactions)

6. You have accidents

7. You have ‘bad luck’ and it …

“The Internet is THE most golden opportunity in the history of mankind… but you have to watch your back while you’re fishing so you’re not eaten by the sharks yourself.”

Jack Lindberg specializes in teaching social media to the real estate industry. From 1985 - 1997 he was a real estate licensee. Since 1997 Jack has focused on developing Internet solutions for the real estate industry.

In 2008 Jack wrote "Facebook for Real Estate", a book focused on how the licensee can turn this social network into a networking/prospecting tool. He …

How to Stand-out from the Crowd when Crowdfunding

written by MO.com Subject Matter Expert Joy Schoffler

The Jumpstart Our Business Startups Act (aka- the Crowdfunding bill) is officially the law of the land, meaning startups looking for funding have new ways to raise capital.

The Crowdfunding bill will allow companies to raise small equity investments from individual investors, allowing even non-accredited investors the ability to legally invest in companies that …

“The job I no longer enjoyed was palatable because I could see, feel and taste the light of my future.”

After earning her Bachelor’s degree on Communication Arts, Shann Vander Leek leaped with both feet into the high-pressure television advertising business, first as an account executive, then as a sales force leader. She was responsible for millions of dollars in sales revenue, negotiating with hot-shot advertising agencies representing Toyota, Coca-Cola, State Farm, Pizza Hut, and Chevrolet, among others. Sure, the …

How to build relevant and targeted links using bloggers part two: filtering your results

written by MO.com Subject Matter Resource Max Holloway

Read part one where I showed you how to build a list of relevant websites using Wordtracker’s Keyword Tool.

Preparing your list

Now you need to get your list ready to capture all the information you need.

1. Remove the columns; Top links, Co-link count and Targeted

2. Add columns for “Email” and “Name”

You should have something …

“Have the kind of gusto you see in the eyes of 7 year olds when you ask them what they want to be when they grow up.”

Dr. Odegaard believes everyone deserves the opportunity to reach their full potential. She works diligently everyday to make a positive difference in the lives of everyone she meets. She is passionate about giving others the ‘leg up’ on success she wishes someone had given her.

Doc Robyn has worked in the corporate world, been a competitive athlete and a highly skilled …

Are you a Subject Matter Resource?

Visit the M.O. Subject Matter Resource Directory to find professionals providing their advice to help you with your business.  Learn about online marketing, PR, business development and so much more.  Our team of resources is constantly growing, so check back often to stay on top of the latest information to help you succeed.

Interested in becoming an SMR?  Get more …

“95% of businesses don’t know what’s relevant to their customers. Does yours?”

Jaynie L. Smith is the Founder and CEO of Smart Advantage, Inc., a marketing/management consultancy whose clients range from mid-sized companies to Fortune 500 companies. Her company has taught CEOs in over 400 industries how to uncover and use competitive advantage in their sales and marketing messaging.

Jaynie consults nationally and internationally with many CEOs and high level executives in helping …

Should I connect with people I do not know?

written by MO.com Subject Matter Resource Rick Itzkowich

When does it become beneficial to connect with people I do not know? It’s a simple question, yet one that elicits different opinions based on one’s situation.

From a business development viewpoint, it’s important and will always work to your advantage to expand your connections. Besides, what benefit do you gain if you have …

“Great service is much more defensible than price. It’s easy to compete on price, but I dare you to try and steal a loyal customer from Zappos.”

Nick Francis is the Co-founder and CEO of Help Scout. Help Scout is a web-based product that makes it easy for companies to provide scalable online customer service. It provides all the efficiency and scalability of a help desk, but in a way that’s personalized for customers.

MO: What problem is Help Scout solving?

Nick: Have you ever shared an email box …

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